bookrebus Chapter 784 Copywriting
Chapter 784 Copywriting
The real turning point happened when Banggeng fell ill. The child suddenly had a high fever and talked nonsense in the middle of the night. Qin Huairu was so anxious that she cried. All the money in the family was used to buy medicine, and there was no money to send the child to the hospital. When Xu Damao learned the news, he ran to the hospital with Banggeng on his back without saying a word. He stayed in the hospital for a whole night, registering, getting medicine, and running around. After Banggeng woke up, he looked at Xu Damao who was guarding the bed and whispered "Uncle Xu" for the first time. This made Xu Damao's eyes red, and also made Qin Huairu determined. The wedding was very simple, with a few tables of banquets set up in the courtyard. The neighbors in the courtyard were a little pessimistic at first, but seeing Xu Damao busying around, they gradually sent their blessings. Although Shazhu felt uncomfortable, he finally came with two bottles of wine: "Sister Qin, as long as you live well." The days after marriage were plain and warm. Xu Damao has completely changed. He no longer shows off and devotes all his attention to his family. He used his connections in the factory to help Qin Huairu find an easy job. Every day after get off work, he rushed to cook and help the children with their homework. Qin Huairu was pleased to see the changes in her husband. Summer came in a blink of an eye. Qin Huairu and Xu Damao sat on bamboo chairs under the old locust tree in the courtyard to enjoy the cool. The children were chasing and playing in the yard, and their laughter echoed throughout the yard. "Do you regret marrying me?" Xu Damao asked suddenly. Qin Huairu rolled her eyes at him: "Regret? If I had known you were so caring, I should have married you earlier." The two smiled at each other, and the past grievances turned into the summer night breeze, gently blowing through every corner of the courtyard.
Shutter and Heartbeat The morning sun shines obliquely into the glass curtain wall of the "Shiguang" advertising company. Lin Xiaoman holds a pile of documents and carefully walks around the wires on the ground, fearing that she might step on anything. As a copywriter with serious social phobia, what she fears most is dealing with people, especially the legendary chief photographer with a weird temper - Lu Chen. "Ding--" The elevator door opened, and Lu Chen came out dragging heavy photographic equipment. The hem of his black windbreaker was blown up by the wind, and he wore a pair of cold sunglasses on his face, exuding an aura of "keep away from strangers". Lin Xiaoman just looked up, and the two bumped into each other head-on, and the documents were scattered all over the floor. "Don't you have eyes when you walk?" Lu Chen frowned, his voice low and cold. He bent down to pick up a folder, and saw the name "Lin Xiaoman" on it. He snorted coldly, "Is it the newcomer who always writes the copy and drives Party A away?" Lin Xiaoman's face flushed instantly, like a frightened little rabbit, and she muttered softly: "I... I didn't mean it..." She was busy packing up the documents and accidentally spilled coffee on Lu Chen's shiny leather shoes. Lu Chen frowned even more tightly, and just as he was about to explode, he heard the voice of the department manager: "Lu Chen, Xiaoman, come to the conference room quickly, there is an urgent project!" In the conference room, the manager pointed to the plan on the big screen and said: "This time we are promoting a well-known dessert brand. Party A requires that the tempting texture of the dessert be captured, and the copy must be so romantic that it makes people want to fall in love! Time is tight, so Lu Chen will be responsible for the shooting, and Xiaoman will write the copy. You two should cooperate well!" Lin Xiaoman and Lu Chen looked at each other and sighed in their hearts at the same time. One is socially anxious, and the other is poisonous. It would be strange if this cooperation could go smoothly. On the day of the shoot, the studio was filled with all kinds of desserts, strawberry cake, matcha ice cream, chocolate mousse... the air was filled with a sweet scent. Lu Chen concentrated on adjusting the lighting and camera angles, while Lin Xiaoman stood aside, racking his brains to conceive the copy. "This angle won't work, the light is too hard." Lu Chen suddenly put down the camera and turned to his assistant. As he turned around, his elbow accidentally touched the cream cake on the table, and the snow-white cream was all over Lin Xiaoman's face. Lin Xiaoman was stunned, and Lu Chen was also dumbfounded. The two looked at each other for a second, and Lu Chen suddenly couldn't help laughing out loud: "You... are just like a cream clown." Lin Xiaoman wiped her face angrily and muttered: "It's all your fault!" But seeing Lu Chen's rare smile, her heart trembled inexplicably, and she quickly looked away. At this moment, the representative of Party A suddenly came. He looked at the photos he had taken, frowned and said, "No, no, there is no sweet and romantic feeling at all!" He looked at the copy written by Lin Xiaoman again and shook his head repeatedly, "It's too bland, it doesn't make people feel bright!" Lu Chen and Lin Xiaoman were very anxious. Lu Chen readjusted his shooting style and tried various creative angles; Lin Xiaoman stayed up late to revise the copy, polishing the words over and over again. One night, Lin Xiaoman was working overtime in the company and her stomach was growling with hunger. She was hesitating whether to order takeout, and Lu Chen suddenly came over with a box of freshly baked cookies. "Here, try it." He turned his head away awkwardly, "It was sent by the dessert shop downstairs, I don't like sweet food." Lin Xiaoman took the cookie with surprise, took a bite, and the sweet taste spread in her mouth: "It's delicious! Thank you..." She looked up at Lu Chen and found that his ears were a little red. As the cooperation deepened, the relationship between the two slowly changed. Lu Chen would patiently explain the knowledge of light and composition to Lin Xiaoman during the shooting, and Lin Xiaoman would also incorporate Lu Chen's creative inspiration into the copywriting. During one location shooting, they came to the seaside. As the sun set, the golden afterglow sprinkled on the sea, sparkling.
Deserted Village on a Rainy Night
The rain was pouring down, and the big raindrops hit the car windows with a crackling sound. The wipers were swinging frantically, but it was still difficult to dispel the fog in front of her eyes. Lin Xia held the steering wheel tightly, her heart in her throat. The self-driving tour that was originally planned was derailed by a sudden rainstorm. Her mobile phone was completely out of battery in the mountains where there was no signal. The only thing she could do now was to follow this winding mountain road and find a place to shelter from the rain. The car lights drew two dim light bands in the rain curtain, illuminating the bumpy road ahead. Lin Xia's nerves were tense, and every sudden sound could make her break into a cold sweat. Just when she was almost desperate, the outline of a village suddenly appeared in front of her. The dim lights were looming in the rain and fog, like an isolated island in the dark, bringing her a glimmer of hope. The car slowly drove into the village, and the muddy road made the wheels slip from time to time. Lin Xia parked the car, took a deep breath, grabbed the umbrella and pushed open the car door. The rain brought with it a damp, decayed smell, and she couldn't help but shiver. The street was terribly quiet. Apart from the sound of rain, no other sound could be heard, not even a stray cat or dog. Lin Xia gritted her teeth and walked towards the lighted house.